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4 babies and life insurance

03 / 21 / 2012

by trevor

 

! So happy with these. The Prius C national advertising with Saatchi. It’s a modified Game of Life. Truly. We shot the cars in January under the thoughtful supervision of Cindy, Rebecca and Erik – and the amazing CG was done by Rizon Peren, www.rizon.be Our own Coco made the cars so beautiful.

Easily the happiest and best true collaboration that we have done in a while. Look for the ads in all sorts of pubs and outdoor soon.

Saatchi has done such a nice job with the entire Prius line, keeping the models separate, yet all as a good cohesive unit. Keep watching!

:t